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XtraBlatt Issue 01-2021

  • Text
  • Xtrablatt
  • Crop
  • Australia
  • Dairy
  • Grassland
  • Straw
  • Agricultural
  • Silage
  • Forage
  • Machinery
  • Krone

INTERNATIONAL AUSTRALIA

INTERNATIONAL AUSTRALIA AT THE OTHER END OF THE WORLD The production of “oaten hay” is a lucrative enterprise for many of Australia’s farmers. A large proportion of this hay crop is exported as quality forage to Asian markets. Krone products have been distributed in Australia for over 40 years via general importer Kubota Australia and this is where Lars Pasedag is employed. He’s senior production manager for Krone, servicing the market “Down Under” with his team. “In the beginning, Dr Bernard Krone had talks with the Japanese agricultural machinery manufacturer, stimulating interest in the Australian market. Until then, Krone had its own subsidiary there but was looking for another way of servicing this market”, he recalls. So, just as Kubota 30

What do you think of first when Australia comes to mind? Kangaroos? Ayers Rock? Or Crocodile Dundee? Here’s a subcontinent that has a lot more than this to offer, especially in the field of agriculture. Let’s take a closer look “Down Under.” started selling its own farm machinery in Australia it also became general importer for Krone. “The two product ranges supplemented each other very well. And as far as development of the product programme was concerned, both aim increasingly at the professional farms and this has a positive influence on the agricultural machinery business. In Australia, Kubota offers tractors, implements for soil cultivation, fertiliser spreading and spraying. Krone delivers everything concerned with forage harvesting.” 91 BRANCHES The service and sales network in Australia nowadays involve 91 branches that sell mainly Krone and Kubota equipment and, to a lesser extent, work with some other tractor manufacturers. “In a number of areas where very powerful tractors are required, we offer Krone machinery through John Deere dealerships too”, he adds. A network of 80 dealerships in a country that area-wise is over 20 times larger than Germany at first sounds as if it’s not nearly enough. However, those who know Australia a little are aware that the most intensive agriculture is concentrated along the coastlands. In total, Australia has around 85,000 farm businesses. “Basically, you can say that on the land stretching from the coastline to 200 km – maximal 400 km – inland, intensive agriculture with dairying and crop growing pays, whereby milk production reduces increasingly the further the coastline is left behind. These regions are 31